WORK WITH ME
MOST HIRING PROCESSES ARE BUILT FOR CORPORATE ENVIRONMENTS.
COACHING & COMMUNITY BUSINESSES ARE BUILT DIFFERENT.
They move faster.
Expectations are higher.
Teams need more ownership.
And the wrong hire creates operational drag fast.
That’s why I built the FreedomFit Framework™
A recruitment system designed to help founders hire operators who can actually scale with the business.
FreedomFit Framework™
HOW IT WORKS
step one:
define
Clarify what the role actually owns.
Most hiring fails before the job ad is even written.
We help define:
Because vague roles attract vague candidates.
Most hiring fails before the job ad is even written.
We help define:
- Clear ownership areas
- KPIs and success measures
- Pace expectations
- Non-negotiable traits
- What “great” actually looks like in the role
Because vague roles attract vague candidates.
step two:
position
Attract A-players and repel misfits.
Your job ad should not try to appeal to everyone.
We create high-performance recruitment positioning that:
Speaks directly to ambitious operators
Sets clear expectations from day one
Filters out low-accountability applicants
Reflects the pace and culture of your business
The goal is not more applicants.
The goal is better applicants.
Your job ad should not try to appeal to everyone.
We create high-performance recruitment positioning that:
Speaks directly to ambitious operators
Sets clear expectations from day one
Filters out low-accountability applicants
Reflects the pace and culture of your business
The goal is not more applicants.
The goal is better applicants.
step three:
filter
Assess for ownership, not just experience.
Most candidates know how to interview well. Very few know how to operate inside fast-moving founder-led businesses.
We filter for:
Because resumes do not tell you who can actually scale with your company.
Most candidates know how to interview well. Very few know how to operate inside fast-moving founder-led businesses.
We filter for:
- Ownership mentality
- Coachability
- Adaptability
- Communication
- Problem-solving
- Pace
- Execution ability
- High-performance cultural alignment
Because resumes do not tell you who can actually scale with your company.
step four:
validate
Test capability before making expensive hiring decisions.
We use:
This helps separate polished talkers from real operators.
We use:
- Structured interviews
- Trial tasks
- Real-world simulations
- Performance-based assessments
- Reference checks
- Behavioural alignment
This helps separate polished talkers from real operators.
step five:
scale
Build a team that creates leverage, not dependency.
The end goal is not simply filling roles.
It is building a company that:
Because more people should create momentum, not complexity.
The end goal is not simply filling roles.
It is building a company that:
- Moves faster
- Operates cleaner
- Protects culture
- Reduces founder dependency
- Creates operational freedom
- Scales sustainably
Because more people should create momentum, not complexity.
Founder Freedom Co Is Built For Founder-Led Coaching & Community Businesses Scaling Fast
Typically our clients are:
Usually doing:
Typically our clients are:
- Coaching businesses
- Mastermind companies
- Online education brands
- Community-led businesses
- Personal brand companies
- Consulting and coaching hybrids
Usually doing:
- $500k-$10m+ ARR revenue
- Team sizes of 3-50+
- Remote or hybrid teams
- Rapid growth phases
WHO WE WORK BEST WITH
TWO WAYS TO WORK TOGETHER
Best suited for founders hiring for a specific role right now.
We manage the recruitment process end-to-end:
Position description development
If you need a high-quality operator without wasting months on the wrong candidates, this is the best place to start.
We manage the recruitment process end-to-end:
Position description development
- Job ad copy
- Recruitment strategy
- Candidate screening
- Interviews
- Trial task management
- Reference checks
- Hiring support
If you need a high-quality operator without wasting months on the wrong candidates, this is the best place to start.
1. ONE-OFF
RECRUITMENT
Best suited for growing businesses making multiple hires throughout the year.
This is a longer-term recruitment partnership designed to support scaling founder-led businesses that need ongoing hiring support, structure, and strategic recruitment guidance.
This may include:
This option is ideal for businesses that:
The goal isn’t just recruitment.
It’s building a stronger company through stronger people.
This is a longer-term recruitment partnership designed to support scaling founder-led businesses that need ongoing hiring support, structure, and strategic recruitment guidance.
This may include:
- Ongoing recruitment support
- Building internal hiring systems
- Recruitment process optimisation
- Leadership hiring
- Candidate pipeline management
- Team structure guidance
- Hiring strategy as the business scales
This option is ideal for businesses that:
- Are scaling rapidly
- Need multiple hires
- Want to improve hiring quality long-term
- Need a trusted recruitment partner who understands their environment
The goal isn’t just recruitment.
It’s building a stronger company through stronger people.
2. RETAINER RECRUITMENT PARTNERSHIP
ROLES WE COMMONLY RECRUIT FOR
- Leadership & Management Roles
- COO’s, Operations Lead/Manager
- Executive Assistants
- Client Success Lead/Manager
- CMO’s, Marketing Lead/Manager
- CRO’s, Sales Lead/Managers
- Head of Coaching
- Events Lead/Manager
If the role directly impacts delivery, growth, culture, or founder leverage, we can help.
From Founder Bottleneck to Operational Freedom
The real transformation is not: “Fill a role”
It is:
Because the goal is not to stay trapped workimg inside your business forever.
The goal is freedom.
The real transformation is not: “Fill a role”
It is:
- Finally building a team you trust
- Hiring leaders who think independently
- Reducing operational chaos
- Creating leverage across the business
- Protecting culture while scaling
- Getting your time and headspace back
- Building a company that can operate without everything depending on you
Because the goal is not to stay trapped workimg inside your business forever.
The goal is freedom.
